With Google Shopping, users are given the ability to browse for relevant products whenever they are shopping online so that they can compare different prices from different suppliers and vendors. Appearing on the right side of the Search Engine Results Page (SERP), Google Shopping lets merchants pay for ad space so that their products will be listed among the search results of a customer. This drives even more traffic to a company website, using proper keyword optimization to best match products with buyers.

Why use PLAs for Google Shopping?

Through the power of Google Shopping, companies can optimize their paid search campaigns with Product Listing Ads (PLAs). If done properly, these campaigns can drive as much as 25-30% of overall site traffic, which means that PLAs increase conversion rates at enormous speeds by effectively being present wherever your customers are looking for you. Trust us when we say that we are an industry leader in Google Shopping PLA optimization. We only give you the best CPC ads in the industry!

Google Shopping Marketing Opportunities

Product Listing Ads for Google Shopping will show up with high-resolution images and direct links to product pages. Because we are experts in optimizing PLAs (which is an absolute must in any online business), we know how to pair our platforms with PPC and other online marketing initiatives—all based on your budget, your goals, your target market, and your desired market share. Increase your conversion rate with an optimized Google Shopping campaign with us today.

For More Information

To find out how Global Media Groups can help you generate leads, traffic and brand awareness, please contact us at 773-791-4363 or info [@] globalmediagroups.com.